Mindset
Why the Person Asking the Questions Seems to Know More
A 1977 quiz study assigned roles at random, yet questioners were rated more knowledgeable. How to discount the asker's edge in interviews and meetings.

A 1977 quiz study assigned roles at random, yet questioners were rated more knowledgeable. How to discount the asker's edge in interviews and meetings.

In a 2011 study, audiobooks locked in a gym locker raised first-week visits 51% over controls. Why the lock beat a promise, and why it faded.

A grocery-store tag experiment and a StubHub fee test suggest why taxes and fees added at checkout count for less than the price you see first.
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